Jio Platforms, run by India’s richest man (Mukesh Ambani), andthe JioPhone Next, an affordable Android smartphone, as the top Indian telecom operator and the American giant giant giant make a further push to expand their reach in the world’s second-largest internet market.
The Indian firm, which secured a $4.5 billion investment from Google (and another $15.5 billion from Facebook and others)and shared plans to work on low-cost smartphones, said the JioPhone Next is aimed at helping roughly 300 million users in India who are still on 2G network upgrade their gadget to access faster networks.
The phone, which is “powered by extremely optimized Android” price or the hardware specifications of the handset., will first launch in India on September 10, ahead of the festive season in the country, and will eventually be made available outside of India, said Mukesh Ambani, chairman of Reliance Industries, at its annual general meeting Thursday. The JioPhone Next will be an “ultra-affordable 4G smartphone,” claimed Ambani, though he didn’t reveal the
In a virtual appearance at Reliance AGM, Googlehas also entered into a 5G cloud partnership with Jio Platforms. “It will help more than a billion Indians , support businesses in their digital transformation, and help Jio build new services in sectors like health, education, and more — laying a foundation for the next phase of India’s digitization,” said the chief executive of Google, which last year committed to investing $10 billion in India.
Pichai said that as part of the 5G cloud partnership,in Reliance. “They will be able to take advantage of Google’s AI and , e-commerce, and demand forecasting offerings. Harnessing the reliability and performance of will enable these businesses to scale up as needed to respond to customer demand,” he added. Ambani unveils the JioPhone Meeting on Thursday.
The, including web pages, apps, messages, and even photos. It also features a “fast, high-quality camera” which will support HDR, and the JioPhone Next will be protected by the , Google said. However, it didn’t share the precise duration for this coverage. (Smartphone vendors typically offer security and new support for about two years after the launch.)
“We have worked closely with the Jio customers looking for a smartphone priced under $100 are left with little choice. And that choice has shrunk in .on useful voice-first features that enable these users to consume content and navigate the phone in their language, deliver a great camera experience, and get the latest Android feature and security updates,” Google said in a statement. Even as most smartphones that ship in India, the second-largest market, are priced at $150 or less,
Research firm Counterpoint told TechCrunch that the sub-$100, down 18% in 2019 and 24% in 2018. Sub-$50 in 2020, down from 4.3% in 2018.
Smartphone makers are aware of this whitespace in the market but have found it incredibly challenging to meet the demand. Some, , explored a range of feature phones to reach people in small cities and towns in India. Jio Platforms’ KaiOS-powered feature phone, JioPhone, had amassed 100 million customers in late February this .
In a recent report to clients, analysts at UBS said that after factoring in the current key players like Xiaomi. Xiaomi, the leader in smartphones in India, is unlikely to follow up with a $50 smartphone, in our view,” they wrote in the report obtained by TechCrunch.of memory components, any smartphone priced at or under $50 is likely selling at cost. “While this move by Jio will accelerate 2G to 4G migration, we evaluated how interesting this space would be for other smartphone manufacturers, especially
Google, too, had previously made several efforts — a $100 Android One smartphones program in 2014 and a low-resource intensive Android Go operating system in 2017 — to expand the reach of Android. The KaiOS, which powers popular feature phones.
The JioPhone Next is a “momentous step in our Android mission for India, and is the first of many that our Androidsaid. “We are also actively in India as we continue to work on finding ways to answer the unique needs of India’s smartphone users.”